The Book Café
Direct Mailer for The Book Café
The best thing about going to a café to read a book is that either coffee or tea are its greatest companion. My direct mailer is a simple combination of a classic book packaging that comes with a tea bag bookmark. The unique part about the tea bag are the newspaper cut outs inside them to show that instead of infusing tea leaves in water for consumption, they infuse the book they are currently reading. Thus, showing that the place perfect for this experience of eating, reading and drinking tea is at The Book Café.